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  1. At PDFelement, we care about our users. That’s why user adoption of our software is a huge priority. Read on to discover how important it is to ensure you take the user into account when developing a software product. User adoption entails building customer confidence in your services or product, as well as in the mission and vision of the product. It also means merging both the why and the what of your product by making adoption a collaborative effort between your marketing, sales, product team, and customer success department. You need to look at the product with a different perspective. Look at it as a method of engaging with your users, rather than simply a product you are trying to sell. This ties your users into the mission of your company, making them more emotionally connected to your organization. There are numerous benefits to considering user adoption in terms of your product. One of the most obvious is the ability to outshine your competitors. It makes users feel like your top priority User adoption is not only about whether your employees are able to use your software system or not. It is also about prioritizing your users so that your organization can gain additional benefits in the long run. The following are a few of the ways that considering user adoption when developing your tech product can be a huge benefit: Better adoption eventually leads to higher retention The truth is that many companies are still confused about user retention and might be clueless about where to start. Most commonly, companies directly focus on customer retention which is the wrong approach since there are no shortcuts when it comes to customer growth. In fact, many companies that skip considering user adoption during the product development stage lose out in the end. As companies grow bigger, sometimes they forget about user adoption, or they simply skim over it. When high growth companies take shortcuts for advocacy, expansion, and even retention, they fail to build stronger foundations for their users, even though they have all the right resources. The bottom line is that user adoption is the only pathway for achieving long-term user retention and taking shortcuts only means you’ll lose out in the long run. It also leads to positive business outcomes The value of higher user adoption in terms of business objectives and outcomes can’t be overlooked. Technology that is not adopted by users can be considered a wasted asset. This is why user adoption plays a crucial role, especially in IT business where customer advocacy is key. It is the only way in which companies can achieve positive outcomes because there is positive word of mouth and a positive reputation associated with the company or product. Lastly, it helps in improving implementation Sometimes, decision makers put all of their focus on the way the system performs on a sheet of paper and neglect the way the software works in practice. Therefore, when it comes to implementation, a more user-centric approach should be used. If your company does not test out the software with various different types of end users during the development stage of your software, it will be hard to ensure you are meeting the needs of every type of user, and therefore implementation will not go smoothly. And there you have it – the benefits of considering user adoption when developing your software product! Have any thoughts on the topic? Let us know in the comments below!
  2. Undoubtedly, we are in a time where marketing is changing. Customers are exposed to various media outlets and gadgets, and they face a load of information daily. Plus, using digital tools, businesses are shifting away from a sole focus on revenue, to more of a focus on their customers, which is what actually keeps them afloat in the long run. That’s why it’s crucial for organizations to work on increasing the short and long-term loyalty of their customers. This will eventually escalate revenue, and make them stand out from other companies. Many companies are now following this model. Over the last few years, focusing on the customers has appeared to be a marketer’s or a company’s top priority. Nowadays, the marketers are concentrating more on customer experience (CX) and the integral actions that help in delivering it. Personalization plays an important part, as the best establishments work hard to make customer experiences as captivating as they can with the incorporation of modern technology in the following ways: 1. Customer experience and financial results positively correlated. Organizations that focus on maximizing customer satisfaction and comfort can most likely increase their revenue growth. Ideal customer experience is reliable, convenient, custom-made and pleasant. With the aim of delivering distinguished customer experience, companies engage their public through social media, online chats, and virtual reality by using artificial intelligence and improved payment technology. This is hugely beneficial, but can also pareal challenge for companies as they are required to manage even more channels than before. 2. Virtual or Augmented Reality Virtual/augmented reality is an artificial setting that is designed with software and made available to the customer. Virtual Reality plays a vital part in relating the in-store or online customer experience. It means that the customers can try before they purchase an item. For example, Ikea has launched a computer-generated idea in which the customer can put virtual furniture in their homes to see how everything will look. 3. Artificial Intelligence Artificial intelligence (AI) is a technology that is transforming customer service all around the world. Artificial intelligence has become essential as data sizes are expanding and more real-time reactions are required. Artificial intelligence systematizes more tasks, which gives the digital groups ample time to concentrate on other jobs that need to be done. Artificial Intelligence has the skill to calculate the correct and accurate answer to a customer's question on any digital network whether it is an instant message, SMS, email chat, or social platform. This progression in technology will focus on customer experience more efficiently as it will add the human touch to it, but also make it less time-consuming. 4. Usage of Emojis in Digital Conversations Digital conversations have largely left behind face-to-face interaction. Companies now use emojis to measure and calculate customer sentiment and feeling. Companies also measure and calculate sentiments by inserting text analytics in various digital networks, like chat or text. Analytical control panels are operated as the companies interact with the customers to find out the amount of emotion involved in certain discussions. The data derived from this will come in handy for identifying the preferences and trends that will allow them to enhance and improve customer experiences. With these digital tools, as well as tools like PDFelement, it’s easy to put the customer first. PDFelement offers so many tools that makes your customer’s life easier – from easily fillable online forms, to OCR scanning capabilities, digital signatures, and security settings like password protection. Your customers will be able to easily communicate with you digitally to save time and money. How does your business put the customer first? Let us know in the comments below!
  3. Keeping your clients happy is the hallmark of any good business. After all, that’s where your profits come from, so at the end of the day, it’s what keeps your company afloat. To ensure your meeting the needs of your customers, it’s important to have the right tools at your disposal. And one of the most useful tools is the PDF. As we all know, the PDF has numerous benefits, which is why it has become a publishing standard for many organizations across the globe. The format ensures quicker document delivery in a cost-effective and versatile way and allows the receiver to easily view, store, print, share, and navigate a document that likely carries vital information. Here are five ways in which PDFs help you meet the needs of your most important clients and customers: 1. There’s no or little cost involved No special program is needed for viewing a PDF. In fact, one can easily download one of the many free PDF readers available, including the free trial version of PDFelement! Despite being free, PDFs are much faster, and the documents are high-quality as well. Due to the format, the documents can be distributed globally without spending a penny, and they can be printed anywhere too., meaning you can send any document, to any customer, at any time! 2. The format is the same across all platforms PDFs are the same across all devices. You won’t experience missing fonts, or formatting issues like you would in a text document. It is crucial that business agreements and documents look the same for all people viewing them, particularly when application forms, invoices, tender documents, tax returns, and other similar files are involved. PDFs ensures that the files given to the clients can be viewed the same way across multiple platforms without changing the appearance of the document, meaning each customer sees the document the way they were meant to. 3. It’s perfect for record-keeping and archiving It’s easy to make PDFs searchable, which means it’s also easy to navigate them. For instance, if a client receives a lengthy business document, they can use the search function to simply enter a keyword to quickly find the content they’re looking for. You can also magnify the document without negatively affecting the quality, which is useful when there are visual aids like charts and graphs involved. A PDF format is also ideal for archiving and storing documents. It’s a highly compressed document format that lets you effectively manage text, vectors, bitmaps, and more. 4. It’s easy to email and share Since PDFs are compact in size, they can be easily shared and emailed. PDFs reduce the size of the document drastically without affecting the quality of the document. Consequently, PDFs reduce storage and expensive bandwidth issues which means that changing word processor documents, spreadsheets, and graphics to PDFs can significantly reduce the document size, thus contributing to real savings in bandwidth congestion and email server storage. Another plus is that significant time can be saved when retrieving emails from the server. 5. And it’s more secure Documents like legal contracts and proposals are at high risk of manipulation or falling into the wrong hands which can lead to grave consequences. However, with PDF documents, there is a lower risk of tampering involved since PDFs provide both 40-bit and 128-bit encryption along with password restricted viewing, printing, and copying. Moreover, by using watermarks, users have the ability of digitally emboss the document with their own, unique brand. As well, they can redact sensitive content that they don’t want just anyone to read, meaning clients can feel secure when doing business with you. Having a strong PDF editor like PDFelement on hand helps you ensure that you are meeting the needs of your customers by providing them with top-notch documentation. Do you have any other examples of how PDFs help serve clients better? Comment below!
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